Coca-Cola spreading Christmas cheer… and racism?

Coca-Cola spreading Cristmas cheer and racism? video still
Coca-Cola spreading Cristmas cheer and racism? video still

Coca-Cola’s Christmas commercial intended to run in Mexico has been pulled. Why, you ask? Because it’s racist, of course.

This is a textbook example of how you get people to withdraw, stop caring, and stop helping others around them.

If I had seen this commercial first, without the “racist” focus on it, I would have thought… “Awww, how sweet. People sharing with others less fortunate.”

Looking at it with the supposed “racist” slant… I still don’t see it. I just see people. Critics see light-skinned people thinking they’re better than dark-skinned people. I think those critics need to look long and hard at themselves.

What would they have seen if it had been dark-skinned people helping disadvantaged light-skinned people? Would it still have been racist?

I don’t see why the focus has to be racism. But when you make that the focal point, what you’re ultimately doing in this case-in-point is making every light-skinned person hesitant to help someone without first evaluating their skin color. Is that really what we want? Do we not want a white person to help a black person simply because of color? Isn’t that the very definition of racism?

For the light-skinned people in this scenario, it’s a no-win situation.

Instead of looking at color, how about you look at the intent? Which, in this case, was sharing a little Christmas goodwill… and a Coke. How bad can that be?

You can see the video here. Let me know what you think.

https://youtu.be/n7_Rucll6Ss

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Tammy Messina
Christ following, wife, mother, grandmother, and small business owner with passions for holistic wellness, gardening, raising critters, and preserving our Constitutional liberties especially free speech, religious freedom, and the 2nd Amendment. God gave me the most wonderful husband, who I love dearly and am grateful to have the opportunity to work with every day as his Producer in this Real Side venture. When you see my posts, they are truly mine. So please don't hold him accountable for what I write. Contrary to what some say, I'm not a Stepford wife. I have my own opinions and am willing to share some of them here.

 

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